BUSINESS ESSENTIAL
THE WEBSITE DESIGN SOLUTION FOR SMBs LOOKING TO GROW THEIR BRAND
from £2395
(*) Price is based on typical project specifications. Pricing spec details in the Guidance Notes below. Final cost can be lower or higher depending on the client’s requirements and selected services.
REACH FURTHER, CONVERT MORE, GROW
Standard Features
ESSENTIAL FEATURES RECOMMENDED FOR YOUR BUSINESS ESSENTIAL WEBSITE
Portfolio-style website showcasing the most common features on Business Essential Websites (*)
Content supplied by the client. Optional copywriting service available
Initial SEO(****): Focus keyword, basic metadata, image optimisation, XML site map and robots.txt
- Automated SEO audit for each post to improve it’s visibility on Search Engines like Google
- We’ll set up essential tools to keep track of visitors and conversions on your website among many other metrics
Essential security features, SSL Certificate, Firewall, and SSL/TSL Encryption
Compliance with data protection regulations. Cookie warning and acceptance pop-up included on all entry-level websites.
Up to 20 high-quality, royalty free images
Fully responsive design. Your website works perfectly across devices (computers, tablets, and smartphones)
Site Maintenance and Security Backups for 2 months.
2-month review. After two months, you will be able to benefit from a free website audit including guidance to further improve your lead generation, site performance and usability, conversion rates, and data-informed remarks on your audience.
Optional Features
PREMIUM FEATURES AVAILABLE TO BUSINESS ESSENTIAL CLIENTS
- Content Copy and Images from Royalty-Free Photography Stock – from £79.99
- Stock Photography – from £99.78/session
- Professional-grade, SEO friendly hosting. Site maintenance and monthly backups – £25/month
- Advanced SEO Optimisation – from £49.99
- Setting up performance reporting and goal tracking – £43.75
- Website Speed Boost – from £139.99
- Branding Pack (Logo design, logo versions, email signature, letterheads, invoicing, and stationary designs) – from £599
- CRM Integration and Management – from £99/month
- Conversions Optimisation Pack (CTA Design, Convert Plus) – £59.99
- Custom Apps (e.g. Events Calendar, Appointment Bookings), any additional feature or functionality not included in the typical package – price on request
Important Notes
TERMS, SPECIFICATIONS, AND GUIDANCE TO THIS SERVICE
Please note that this section is not intended as a substitute for our Terms and Conditions of Service. They are only intended as a reference and guidance notes to better understand the scope of service for those interested in the Business Essential Web Design Package.
Pricing
The advertised price is based on typical specifications but may vary depending on the client’s specifications, requirements, and requests for ad-hoc changes among other factors.
We acknowledge it is quite difficult to anticipate exactly what you want to achieve from your website, particularly if you are not familiar with websites project management. And in practice, more often than not initial specifications change as the project evolves. That’s why we tend to quote our clients a price range rather than a fixed price (£minimum-cost / £maximum-estimated-cost) to help you manage both costs and expectations.
The Price Match Guarantee
If you have received a quotation for your project, let us know. We will try and beat, match, or add-value to any quote you receive from a professional services company. This offer excludes quotations from non-registered companies, amateurs and hobbyists, and the cousin’s nephew who studies at Uni and dabbles in web design.
Standard Features:
In terms of content, Business Essential website typical sections or content blocks include:
- Standard Sections: Home, Services or Products portfolio, About, Contact Us, Blog
- Up to 20 pages, excluding legal pages, and up to 10 templates.
- Custom enquiry forms for lead capture, and subscription form.
- Legal Pages: Terms of service, Privacy Policy, Cookie Policy, or similar.
The advertised price is based on a website with these characteristics, and the content is supplied by the client. An optional copywriting service is available for a small fee, see OPTIONAL FEATURES tab.
Please be advised that installing an SSL certificate for your website will require access to your DNS records and Hosting if your website is not registered and hosted by us.
The free email account featured is only available to websites registered by us. If you’ve already purchased a domain name for your website, you might choose to transfer it to us. We will assist you in the process. Alternatively, we can help you obtain an email account from a third-party provider.
Site maintenance refers specifically to maintaining the code of your website. It excludes content updates
CONVERT PLUS ADD ON
EXCLUSIVE TO BUSINESS ESSENTIAL CLIENTS
from £99 per month
The Convert Plus Add-on for web design packages is a collection of apps, tools, service integrations, and utilities that we have tried and tested over the years, and are proven to increase significantly a website’s capacity for lead generation, conversions, and ultimately sales.
Not only that, Convert Plus aims at empowering sales, marketing, and customer services roles within small organisations. In addition to a collection of business apps, it is a way of conducting business in the online world that will make life for busy entrepreneurs much easier.
The Add-on is offered as a subscription service and we work tirelessly to improve it and add even more functionalities all the time.